
Authentic Creativity Is the Future of Banking in the Age of AI
Lately, I’ve been reflecting on how AI is changing the creative landscape—especially in industries like banking where trust and connection matter so much.
Sure, AI can generate content quickly, but I’ve noticed something important: it often feels a bit… robotic.
For me, creativity isn’t just about efficiency or algorithms. It’s about telling stories that feel real and human. I’ve been inspired by the rise of “Lo-Fi content”—simple, honest, and authentic. It reminds me that behind every financial decision is a person with hopes, fears, and dreams.
In banking, this means we have a chance to use AI as a tool, not a replacement. Imagine combining AI’s power with genuine storytelling that builds trust and makes complex ideas feel personal and approachable.
This is why I’m passionate about creative roles in banking—to help craft those stories that truly resonate and stand out in a sea of generic content.
How are you using creativity to bring authenticity into your work?
Impacts in Numbers
95%
Customer interactions in banking, automating routine tasks, are powered by AI
By 2030
Banks are currently fully prepared to leverage AI effectively, risking market share loss
25%
AI banking market is projected to reach $75 billion